Panda Logo

Identity & marks

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This engagement centred on a memorable mark that could work across digital, print, and small favicon sizes.

We explored geometry, negative space, and character before locking a system of primary, secondary, and wordmark lockups.

Guidelines cover clear space, colour usage, and misuse cases so partners stay on brand.

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Identity & marksProject scopeLogo explorationFinal mark & wordmarkColour systemBrand guidelinesAsset export kit